Featured: Graphic Design for TomWatson.com

Western Robidoux (WRI) designed and created the online advertising graphics for the TomWatson.com DVD Advertising Campaign. The online advertising campaign begins summer 2010 and continues through the end of 2010.  The campaign elements included are variety of IAB Advertising sizes and  HTML email graphics. Multiple versions of each IAB advertising unit were created for A/B testing ad click through and conversion rates.  In addition, the creative concepts from the online graphic campaign were adapted to create a variety of in-store retail graphic displays.